You may have no idea you are carrying a virus.
Choice has been a target of philosophy from the ancient times to current day discussion. So what is the deal with choice? In my opinion, with the super hero concept I coach others with, the most powerful place of we can ever be in is the place of clear choice. However, in order to make great choices we need great information and the reality is that we often fall into habits of making choices based on thoughtless viruses.
Viruses? Yes, they are everywhere and you are a carrier!
Richard Brodie authored the book “Virus of the Mind”. In his work he discusses the the science of memetics. Like viruses in the body, a meme spreads cultural influence in the same way. Memes essentially work like your everyday virus. They infiltrate, duplicate and spread.
A perfect example is the virus that is sweeping across the Middle East and Northern Africa. It started by carriers and spread rapidly into action. This is an extreme and effective example, however there are other viruses that are spread in more subtle ways.
For example, we spread viruses everyday of all different types.
“You don’t have a chance to do that because people who succeed at that are… fill in the blank”.
“Everybody gets divorced in this day and age”.
“It’s hard to get a job in this economy”.
There are billions and billions of memes being spread at every single moment. We all pick them up and we all spread them. These memes settle in and help establish the beliefs we operate off of and often determine the actions that follow.
This is where choice comes in. As self confessed individuals who carry multitudes of viruses, both good and bad, helpful and harmful. We rarely stop and ask ourselves if this is something worth spreading, or something that increases the value of my life. Like mindless sheep, we often walk the same line as the one in front of us. Virus comes in, we become hospitable partners and we ship them on to our friends, families and co-workers without really considering whether or not we actually believe them.
To consciously choose we must stop and ask ourselves if we believe. When we spread information blindly, we spread viruses that influence the people around us in many different ways yielding varying results. When we operate from conscious choice we also have the ability to actively spread viruses that transform nations, for better or worse.
Hitler consciously spread viruses of hatred and evil. Martin Luther King Jr. consciously spread viruses of hope and equality.
As a carrier or millions of viruses, which ones will you choose to spread?



